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13 Ways to Rank in AI Overviews With AIO Optimization [Video]

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Digital Marketing

When you enter a search query in Google, the first result that now appears is the AI Overview. While this section is convenient for Google’s users, content marketers have been stuck with a significant problem: how can web pages rank if potential leads only look at the AI Overview?

Fortunately, content marketers can use Google’s AI Overviews as an opportunity. To ensure transparency, Google lists the sources from which it extracted its data. Users only need to click on the sources if they want to dive deeper into a topic.

How can businesses reach this overview? And do AIO strategies differ from SEO tactics? This article explores core AI Overview Optimization (AIO) techniques and how to use AI to your advantage.

  • Google’s AI Overviews are a summary generated by Gemini. Its goal is to offer a quick answer to search queries and improve the user experience on Google.
  • Gemini analyzes information on different websites to produce these summaries and corroborates that content into a simple response
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