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20 tips to avoid getting the Google Adsense ban [Video]

20 tips to avoid getting the Google Adsense ban

Waking up with the Google Adsense ban message isn’t the best way to start your day as an internet marketer.
To avoid that to happening, here’s 20 tips.

Read, understand and follow Google Adsense Guidelines (seriously – some of them are not that obvious).

Do not use ads on websites that are under construction. Google are quite clear on this point.

Google wants you to use a privacy policy. So you should do that to be on the safe side.

While making your ads blending in is good for CTR, it might get you a lot of accidental clicks. This is not good. So try to keep a good balance.

Try to be quiet about Adsense to your friends and family. They might go click your ads, just to be nice. And this will be seen as incitement clicks from Google’s view.

Login to your Google Account only from work or home. Avoid public places and networks you’re not in control of or know the owner of.

Do not have any copyrighted material on your website.  This is obviously not only against Adsense policies but also the law.

Be careful about what content you are publishing, and don’t let people you don’t trust publish content without moderation. It cannot contain anything illegal activities, gambling, hacking, weapons and stuff like that.

Try to increase your site’s trust by adding a contact form, a phone number and an address. Might be something that Google will give you points for.

Do not alter the code that Google generates for you.

Don’t have to do with any traffic exchange programs. This will be seen as a really bad traffic source, which I believe Google really dislikes.

Never, and I mean never, click your own advertisements. Google will find out by patterns (which you can read more about further down).

Make sure your traffic in general is organic and that your visitors find what they are looking for. Too much inorganic traffic will result in high bounce rate, which is bad for your site’s rankings, but might also give Google the heads up that you are not worthy of being an Adsense publisher.

You may use Adwords as a traffic source for your sites using Adsense. But if you put this into system, and make this the whole purpose of a website, Google might kick you out. This is called Google Arbitrage and does not even work very good anymore.

Use the setting: show only ads on allowed websites. Then add all your websites in the list (“allowed websites”). That way, people can’t copy your Adsense code into other websites that might not abide by the policies.

Some people claim that a high CTR will get you into trouble. While I don’t believe that itself will get your account suspended, it might one factor Google could consider. Generally, CTR over 10-20% is just not .
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