3 Steps to Building a Targeted Audience title=
3 Steps to Building a Targeted Audience

A.I. Dominated Conversation at SXSW Beet.TV [Video]

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Newer Video Ad Formats Compress Purchase Funnel: OMD’s Georgina Thomson

SAN JUAN, Puerto Rico – The television audience is growing more fragmented as viewers divide their time among a wider selection of streaming platforms and connected devices. The growth in streaming also is driving grater experimentation with ad formats, including those that give viewers a way to respond quickly and easily. “There’s really a lot […]

How Alt Currency Contenders Could Win The Race: VideoAmp’s Chasin

SAN JUAN, PR — The new era of TV advertising looks likely to be measured by a multitude of providers, not just the historic single outfit. In that kind of competitive landscape, how are any of the contenders – like iSpot.tv, VideoAmp and others – going to stand out? In this video interview with Beet.TV, […]

Digital Formats Are Transforming Outdoor Ads: OAAA’s Anna Bager

SAN JUAN, Puerto Rico – Many technology companies whose revenue comes …

5 Steps to Building an Audience with #Hashtags title=
5 Steps to Building an Audience with #Hashtags