7 Invisible Obstacles to Digital Marketing Success title=
7 Invisible Obstacles to Digital Marketing Success

Analytics Courses – Analytics Fundamentals [Video]

Categories
Marketing Analytics and Reporting

Analytics is needed to evaluate and optimise the performance of your campaigns. Learn the core concepts of analytics and how to best use them to refine your marketing strategy and improve ROI.

Format: Self-paced with 10-15 hours of online content, available for 6 months.

Key Course Outcomes

  • Understand basic analytics principles and apply them to your business

  • Use tools and techniques to draw insight from analytics results

Course Covers:

Skills specific to analytics challenges through relevant case studies and activities.

  • Module 1: Defining Analytics

  • Module 2: Analytics Lifecycle

  • Module 3: Analytics Techniques

  • Module 4: Tools for Analytics

  • Module 5: Tools for Analytics ||

  • Module 6: Delivering Results

  • Module 7: Emerging Trends

Who should do this course?

Learning

This course is suitable for early-career marketers or beginners in this area. No prior knowledge or access is needed for these courses. 

  • Marketers with limited digital knowledge who want to understand how digital marketing works

  • Startups and entrepreneurs looking to upskill in …

3 Steps to Building a Targeted Audience title=
3 Steps to Building a Targeted Audience