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Body Talk – Rewriting the playbook on B2B storytelling [Video]

Categories
Digital Marketing for Professionals

Rewriting the playbook on B2B storytelling

About the Client

BodyTalk, led by the effervescent Richard Newman, had big ambitions, working with global businesses to deliver corporate communication training. But, there was a twist — despite their stellar reputation, their brand was lost in the digital noise, lacking the prowess and creativity to truly stand out.

Focus area

  • Advisory
  • Consultancy
  • Customer Experience
  • Data & Measurement
  • Insights
  • Strategy

Strategy

We transformed BodyTalk’s brand, leveraging the power of human emotion and digital touchpoints to drive monumental gains in lead generation. We dove deep into the core of BodyTalk’s DNA, unearthing their ‘proven by science’ methodology as their golden ticket.

We built a user-centric website that not only looked stunning, but also guided visitors seamlessly through the customer journey.

We rewrote the playbook on storytelling, focusing on the real-world impact of corporate communications training. Our messaging highlighted the personal empowerment experienced by clients, resonating deeply with our …

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