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Digital Marketing for Professionals

California Lawmakers Disagree With Tesla And Ban FSD [Video]

Yesterday something big happened relating to Tesla in California, which largely went unnoticed. New California law effectively bans Tesla from advertising FSD. California passed a new law banning Tesla from calling its software Full Self-Driving (FSD). Although Tesla has never claimed that its Full-Self Driving feature was fully autonomous, the electric–car maker is developing the technology for fully autonomous vehicles. Until Tesla cars are fully autonomous, drivers must be alert and ready to take over at all times when engaging FSD or Autopilot.

However, California lawmakers disagree with the labels of FSD. CA Senate Bill 1398 was one of the hundreds that Governor Newsom signed into law.

An excerpt from the new California law effectively banning Tesla FSD reads as follows:

A manufacturer or dealer shall not name any partial driving automation feature, or describe any partial driving automation feature in marketing materials, using language that implies or would otherwise lead a reasonable …

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Digital Marketing for Professionals

How To Create a Successful Content Hub [Video]

Learn how to create a successful content hub with best practices in mind. Blog post: https://www.siegemedia.com/strategy/what-is-a-content-hub Subscribe today for weekly tips: https://bit.ly/3dBM61f Chapters: 1:56 Lead with content most relevant to your audience 2:45 Group 15+ posts per page 3:35 Include several editorial selections 4:10 Manually curate your categories strategically 4:28 Ensure thumbnails are on-brand and diverse 4:45 Add calls-to-action 5:10 Have hub inherit the main navigation 5:49 Add a clear search function 6:15 Put your most important content first 6:56 Siege Media hub example 8:48 Nerdwallet hub example 10:09 Zendesk hub example 11:26 Asana hub example Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing | #contenthub | #whatisacontenthub