CES ‘Exhibitor’ Procter & Gamble Showcases Product, Retailing Tech Innovations – Beet.TV #Marketing [Video]

LAS VEGAS—Having long attended CES in the partner mode, Procter & Gamble chose this year to be an exhibitor at what Chief Brand Officer Marc Pritchard dubs the “consumer experience show.” It’s where the company is showcasing some of the technologically advanced products that have emerged from the approximately 130 …

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