Creating a Google Optimize Experiment with GA4 [Video]

Watch Part 2: https://youtu.be/WxHko7GuDls On February 21st, we had the privilege of conducting a webinar in collaboration with ...

Set up and migration from Universal Analytics to Google Analytics 4, Reporting and Explore hub 

0:06 Introduction
 1:56 Agenda
 2:31 Migrating to Google Analytics 4
 3:36 GA4 Account Structure 
6:42 Demo - creating a GA4 property
 9:10 Demo - creating a Data Stream
 13:00 Demo - Google Ads linking with the GA4 Setup Assistant
 15:17 Measuring custom events in GA4 
19:03 Measuring Conversions in GA4
 26:15 Migrating users with the GA4 Setup Assistant
 29:50 Reporting & Explore in GA4
 34:35 Demo - Reporting
 38:00 Demo - Customization
 44:23 Demo - Explore

If you're running Google Ads campaigns, it's important to track your sales performance to improve your return on investment (ROI). In this video, we'll walk you through the process of recording and analyzing data for your Google Ads sales. You'll learn about the different metrics you need to track, such as click-through rates, conversion rates, and cost per acquisition (CPA). We'll also show you how to use tools like Google Analytics and Google Ads reporting to gain insights into your data and make informed decisions about your advertising strategy. Whether you're a beginner or an experienced advertiser, this video will provide you with valuable tips and strategies to optimize your Google Ads sales and boost your ROI.#googleads #googleAds, #salestracking, #datarecording, #performanceanalysis, #ROI , #click-through-rates, #conversion rates, #CPA, #GoogleAnalytics, #advertising #strategy, #digitalmarketingcourse #digitalmarketingtips #digitalmarketingtraining #googleadscampaign #googleadwords #googleadwordstutorial #[email protected]

Agorapulse is the social media hub for ROI-driven marketing teams. Social media is the most powerful lever for driving brand recognition, generating leads, a...