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Customer-centric applications: Heroku simplifies deployments [Video]

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Marketing Platforms and CRM

In the race to meet rising customer expectations, businesses are turning to customer-centric applications that prioritize seamless user experiences and adaptability.

Simplifying the development process, platforms such as Heroku enable developers to focus on innovation by eliminating the need to manage complex infrastructure, fostering a streamlined path to building impactful applications, according to Betty Junod (pictured), senior vice president and chief marketing officer, Heroku, at Salesforce Inc.

“Heroku in the early days was a great way to build scalable, resilient apps for the cloud when cloud was still new,” Junod stated. “Now what we’re doing is we’re looking at that again and looking at that in the context of Kubernetes and this whole ecosystem with containers, and what does that mean with a platform point of view.”

Junod spoke with theCUBE Research’s Savannah Peterson and Rob Strechay at KubeCon + CloudNativeCon NA, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed how Heroku …

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