Marketing Platforms and CRM

Exploring Solution Engineering Best Practices [Video]

Exploring Solution Engineering Best Practices

🔔Want to learn about Solution Engineering Best Practices?

Military Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.

This session featured Special Guest Co-Host:
⭐ Iman Maghroori, Distinguished Solution Engineer, Salesforce

📍 Session Topic: Exploring Solution Engineering Best Practices 📍

🔗 Links and Resources from the Session:
🔗 Link to Iman’s Presentation:

🕔 Time-Stamps 🕔
00:00 Welcome
00:23 Topic: Exploring Solution Engineering Best Practices
00:24 Co-host Introduction: Iman Maghroori
01:13 Iman Maghroori’s Trailblazer Journey
05:08 Purpose of Military Trailblazer Office Hours

06:48 Engaging Demos: The Art and Science of Melting Faces
07:51 Stop: What is the ONE thing you need for all this to work?
08:41 Know your audience
09:14 Be awesome, in an ocean of mediocrity
09:47 Do cool things that matter
12:22 Uncanny Valley
15:33 Assume your audience is hostile
16:18 Discovery
18:02 Take their Business Objectives
19:09 So what? Who cares?
19:58 Refine and distill
20:53 Executive demos – Give them the demo twice
21:58 Don’t be uptight, be You!
22:43 What doesn’t work?
24:23 Melt their faces

25:20 Question 1: Can you share your slide deck?
26:49 Question 2: Scripted vs. Ad hoc demo dry runs?
34:40 Question 3: Working in person vs virtual at scale?
37:32 Question 4: Tips for new Solution Engineers?
41:52 Question 5: Have you met Marc Benioff?
42:52 Question 6: Has the nature of demos changed?
44:10 Question 7: How do Solution Engineers measure success? Examples of hard and soft KPIs?
47:03 Question 8: How to develop solid customer interaction skills?
49:05 Question 9: What are your favorite presentation tools?
53:03 Question 10: Do you ever seed questions?
54:11 Question 11: How did you acquire your sales skills?
57:26 Resource: Sign up for Iman’s Webinars
58:06 Question 12: Tips to help us improve our presentation skills?
01:02:53 Gratitude and closing

📅 When: Wednesday, 5:00-6:00 PM EST 📅
🌟 Where: 🌟
(Select the Career/Branding focused session)

⏯ If you can’t make the live session, subscribe to my YouTube channel for access to all of the recorded sessions:

#salesforce #solutionengineer #trailblazers

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