Case Study: How Martell brought sexy back through its marketing mix [Video]

Case Study: How Martell brought sexy back through its marketing mix [Video]
To see the original post and the Video, click here As consumer mindsets now become even more fragmented, brands are constantly finding new ways to engage with them to keep things fresh and exciting. Unfortunately, the Cognac segment has been seen to be “stuck” in a time capsule with its ... Watch Video