They Won’t Bite: How talking to customers helped Dell EMC turn their content strategy around |… [Video]

They Won’t Bite: How talking to customers helped Dell EMC turn their content strategy around |… [Video]
To see the original post and the Video, click here [embedded content] “What we were finding was that a lot of our content was very product focused, and really quite technical. It’s not that we didn’t need that, but we weren’t engaging with customers at the top of their decision ... Watch Video