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Forget Halloween, It’s Time for Christmas Ads; Can Anyone Topple Google?: Friday’s First Things First [Video]

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Video Content Marketing

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Forget Halloween, Target Says It’s Christmas Ad Time

Well Halloween is officially over and it’s time to trade the jack-o’-lanterns for tinsel and holiday lights, according to Target. Embracing the go big or go home logic, the retail store unveiled its holiday campaign today, centered around a 60-second anthem video and featuring a cast of 125 people in nearly 100 holiday moments. Here’s something to consider: Are the holidays creeping up earlier and earlier every year? Target is hardly the first brand to push its holiday ads before the holidays, especially with a shorter shopping season. Cost Plus got a jump on holiday advertising while Christmas is coming early for the Lifetime network.

Read more: Target CMO talks what went into this …

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