How Desire Paths can Transform your Digital Marketing title=
How Desire Paths can Transform your Digital Marketing

Getting Down with Data: An Interview with Sarah Burke | The Agency Scoop [Video]

Marketing Analytics and Reporting

This month, I sat down with Sarah Burke, Data & Analytics Manager at Cypress North to talk about our newest department.

All About Sarah

Sarah came to Cypress North a little over five years ago after spending two years focusing solely on SEO at her first job out of college. Starting off with us as a Digital Marketer gave her a chance to not only work with SEO, but with all aspects of digital marketing. Through her time as a Digital Marketer, and as a Digital Marketing Manager, she found a passion for data and analytics and the value that it added for our clients, as well as the rest of the marketing team.

Sarah is an absolute wizard when it comes to data visualization. Her work on dashboards and reports gives our marketing team a more comprehensive way to present findings and data to clients, providing a base of information that supports …

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