Google ads is a powerful tool for small businesses – especially if you need immediate results!
👉 Learn how to optimise Google Ads campaigns for a small business with my FREE Google Ads Optimisation Checklist. Get your copy now: https://www.definedigitalacademy.com/google-ads-checklist
The core benefit of Google ads over Facebook ads is that you are catching people right at the time when people are ready to book or buy.
They have gone to Google for one reason to solve their problem TODAY!
By creating your small business Google Ads campaign the correct way you can make sure that your ads appear when people are searching for your product or service.
In this video I am going to show the strategies you need to use for success in Google Ads when you have a small budget & then the exact steps of how to set up your Google ads campaign CORRECTLY when you only have a small budget each month.
This video is especially powerful if you are a small service based business owner targeting a local area with a Google Ads search campaign.
Timestamps & Chapters:
00:00 Introduction to Google Ads for small business
01:12 Create a clear strategy for your Google Ads campaign
03:09 Define your target market for Google Ads
05:50 How to set up a Google Ads campaign with a small budget
06:49 Google Ads budget & bidding settings for small business
07:35 Location targeting in Google Ads
08:43 Setting audiences in Google Ads
09:21 Adding Ad groups, keywords & ad copy in Google Ads
09:45 Creating your Google Ad extensions
11:05 Review and publish your campaign in Google
12:04 Conclusion & get your Free Google Ads optimisation checklist