💡 Watch the entire FREE Google Shopping Course here:
In this video, you’re going to learn what to do if your Google Shopping campaigns aren’t profitable. There are several strategies on how to be profitable with Google Ads but sometimes things don’t go as planned, and you find that your campaigns aren’t profitable.
We’ll cover the 3 main areas to fix that cause this:
1. Your Google Ads account
2. Your Product Page Conversion Rate
3. And your Business Model
If you’re running an eCommerce store, you’re probably aware of your Google Adword cost and maybe you find that Adwords are too expensive. If that’s the case then watch this video to find out what you can do to control the cost and improve your campaign.
We cover strategies such as:
– Budget adjustment
– Lower bids
– Negative keywords
– Improving the quality score of your campaign
– Add bidding adjustments
– Improve conversion rate
– Change strategy to long-term CLV
Once you’ve gone through this video and implemented some of the strategies, you’ll be better equipped to control high Google advertising costs.
In our Free Google Shopping course, we teach you how to optimize your Google Shopping campaign, which is basically what I’ll be summarizing in this video. If you haven’t joined our course yet, go check it out, I’ll leave a link down below.
LINKS TO VIDEOS SAM MENTIONS HERE:
🎥 How to make your Google Shopping Campaigns profitable ➤ https://keycommerce.com/google-shopping-course/Profitable-Google-Shopping-Campaigns/
🎥 Google Shopping recommended columns setup ➤ https://keycommerce.com/google-shopping-course/google-shopping-recommended-columns-setup/
🎥 Manual bidding optimizations for Google Shopping ➤ https://keycommerce.com/google-shopping-course/google-shopping-manual-bidding-optimizations/
🎥 What are Negative Keywords and how to use them for Google Shopping ➤ https://keycommerce.com/google-shopping-course/google-shopping-negative-keywords/
🎥 Product feed optimizations ➤ https://keycommerce.com/google-shopping-course/product-feed-optimizations/
🎥 Product Page Mastery ➤ https://keycommerce.com/product-page-mastery/
📅 Have you grown your store to $20k/month revenue and are looking to scale up? The next stage of your growth is what we do best.
Book a free strategy session here to see if we’re the right fit to help further grow what you’ve built: https://keycommerce.com/strategy-session/
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