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Google Tag Manager Tutorial for Beginners and Newbies – Learn GTM Step by step in less than 15 mins [Video]

Google Tag Manager Tutorial for Beginners and Newbies – Learn GTM Step by step in less than 15 mins

Google Tag Manager Tutorial for Beginners – In this tutorial for newbies, you will learn what GTM is, what are various options in int, and how to configure tags, triggers, and variables.
I will also show you an example of configuring a Google Analytics pageview tag as well as steps to enable event tracking in Google Analytics.

Video mentioned in this video
1. Event Tracking in Google Analytics – https://www.youtube.com/watch?v=dXT2BSnmGPs
2. How Tag Manager Works – https://www.youtube.com/watch?v=AAXAVORtnrE
3. How to use JavaScript in Google Tag Manager – https://www.youtube.com/watch?v=Qql_q1KxLsk

Training Resources

Free Training – https://academy.optizent.com/courses/google-tag-manager-mastery

Google Tag Manager Mastery course – https://academy.optizent.com/courses/digital-analytics-power-pack-by-optizent

00:00 Introduction
00:23 – What is a tag and what is a tag manager
01:15 Login to Google Tag Manager
01:44 – Accounts and Containers in Google Tag Manager
03:00 Creating a Google Tag Manager Container
05:42 Creating Google Analytics Page View Tag
07:02 Getting Google Analytics Tracking ID to add in Google Tag Manager
07:40 Configuring a Trigger
08:43 Various types of variables in GTM
10:40 Preview mode in Google Tag manager to debug
11:50 Publishing GTM container to make it live on the site
12:38 Google Analytics Event Tracking in Google Tag Manager

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