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How To Create Facebook Video Ads for Lead Generation | Facebook Ads Tutorial (2023)

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How To Create Facebook Video Ads for Lead Generation | Facebook Ads Tutorial (2023)

In this Facebook Video Ad tutorial for lead generation, I share how you can drive leads by creating and launching Facebook video ads.

Today, I walk you through the process of creating your first lead generation campaign in your Facebook ads manager.

I also share the step-by-step process of actually creating your video ads with InVideo to then use in your Facebook video ad and lead generation campaign.

Facebook is one of the largest platforms for reaching your target audience through paid ads. Video marketing through video ads and organic video marketing should be a core marketing strategy for every small business.

By creating high-converting and professional Facebook video ads, you will noticeably increase engagement, build up a loyal community and ultimately drive more leads and sales.

► Thank you InVideo for sponsoring this video and supporting our educational-based channel for people to enjoy our content for free! You can use the easy-to-use video editing tool, to simply create stunning and engaging Facebook Video Ads in minutes.

This tool will change the way you create content for video marketing activities like lead generation Facebook video ads.

► Get started with InVideo here: https://invideo.io/?ref=stewartgault

25% off discount code: SG25

*IMPORTANT NOTE: The Invideo link up above is an affiliate link, which means we will get a commission if you upgrade to a paid plan through this link (with no extra cost to you), this helps support our channel and we thank you in advance!

You can also follow InVideo’s official YouTube channel for more hacks on creating videos with ease here: https://bit.ly/3scIvQi

► Reasons why we love InVideo as an easy-to-use video maker and editor:

– 5000 + completely customizable templates.
– Stock video library of more than 10 Million assets from premium sources like Shutterstock and iStock.
– 24*7 live chat support.
– You can add unlimited members to a single account (team collaboration).
– Super easy-to-use video editor.

► Check out our Facebook Business manager tutorial here:
https://youtu.be/_quYOnLceAQ

► Learn how to create a Facebook business page here:
https://youtu.be/trBA7xGgzjk

► In this Facebook video ad and lead generation tutorial we cover the following chapters:

0:00 Intro
01:19 Getting started
01:32 Facebook Ads manager
02:08 Create a campaign (Lead generation)
02:40 Ad set (targeting)
07:43 Create ads and simple form
07:56 How to create video ads with InVideo
09:00 InVideo pricing
10:44 Video templates
12:15 Video editor & timeline
19:51 Export & Download
20:18 Upload video ad
23:12 Create lead capture form
26:02 Publish video ad
27:07 Outro

► Are you interested in joining our small business community?
Join us to receive actionable tips, tutorials and tools to grow your small business online (Subscribe to our email list here): https://mailchi.mp/71ac3fcdbfdf/stewart-gauld

Let me know if you found this Facebook video ad and lead generation tutorial helpful. Also, if you require any help or support with your marketing activities, make sure to get in touch with me today.

Thanks for watching and enjoy!

#facebookads #videoads #invideo