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Marketing Analytics and Reporting

HubSpot Overview Report Dashboard Setup – Windsor.ai [Video]

HubSpot Overview Report Dashboard Setup – Windsor.ai

How to connect your data to Windsor.ai service, and how to connect your Power BI Template to data sources on Windsor.ai

https://windsor.ai/connect-hubspot-to-google-data-studio/
https://ecosystem.hubspot.com/marketplace/apps/marketing/analytics-data/windsor-ai-all-marketing-data-and-attribution-213667
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https://onboard.windsor.ai/
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Categories
Marketing Analytics and Reporting

Navigating the Change between Google Analytics 4 vs Universal Analytics [Video]

Product Manager Breen Baker walks you through many of the new additions and changes to Google Analytics 4 that help set it apart from its predecessor, Universal Analytics. You'll learn about the advanced data collection and modification controls, user governance, and privacy features that help set Google Analytics 4 apart. 0:06 Introduction
 0:45 Agenda
 1:05 Enhanced Measurement & Events
 6:08 Organizational Governance
 9:31 Privacy Controls 
10:33 Takeaways