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Digital Marketing for Professionals

Hyper-Personalize Your LinkedIn Outreach with SalesRobot [Video]

SalesRobot is an automation tool that helps you personalize, run, and track multiple LinkedIn and email outreach campaigns. Learn more at: https://social.appsumo.com/salesrobot-yt-2023 Unlike mailing out holiday cards to friends and fam, personally emailing all your prospects is not a cozy activity. (“I’m reaching out to ask you to write me back. Please.”) Even if you spent hours a day on your LinkedIn and email outboxes, you’re bound to get ghosted by most of your prospects. What if there was a tool that helped you both personalize and automate your outreach, so you could boost leads and conversions effortlessly? Say hello to SalesRobot.

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Digital Marketing for Professionals

How To Create a Successful Content Hub [Video]

Learn how to create a successful content hub with best practices in mind. Blog post: https://www.siegemedia.com/strategy/what-is-a-content-hub Subscribe today for weekly tips: https://bit.ly/3dBM61f Chapters: 1:56 Lead with content most relevant to your audience 2:45 Group 15+ posts per page 3:35 Include several editorial selections 4:10 Manually curate your categories strategically 4:28 Ensure thumbnails are on-brand and diverse 4:45 Add calls-to-action 5:10 Have hub inherit the main navigation 5:49 Add a clear search function 6:15 Put your most important content first 6:56 Siege Media hub example 8:48 Nerdwallet hub example 10:09 Zendesk hub example 11:26 Asana hub example Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing | #contenthub | #whatisacontenthub