Mike and Carrie discuss the last week in local search – Today they take a look at Square’s newest rival, what’s new with the FTC, best practices and tips for your GBP listings, and a whole lot more!
Mike’s Links:
Losses Mount for Startups Racing to Deliver Groceries Fast and Cheap – https://www.wsj.com/amp/articles/losses-mount-for-startups-racing-to-deliver-groceries-fast-and-cheap-11643544004
Apple working on tech to allow iPhones to directly process credit cards – https://appleinsider.com/articles/22/01/27/apple-working-on-tech-to-allow-iphones-to-directly-process-credit-cards
With $4.2M Fine, FTC Kills ‘Review Gating’ – https://www.nearmedia.co/ftc-drops-a-4-2-review-abuse-fine/
FTC’s Review Guidelines Part I: Business Marketers – https://www.nearmedia.co/ftcs-business-marketer-guidelines/
Ep 49: GMB PWND by spammer, Google moves toward contextual advertising & The FTC updates review guidelines – https://www.nearmedia.co/ep-49/
We Studied 81,000 Page Titles – Google Rewrote 61% Of Them – https://zyppy.com/blog/google-title-rewrite-study/
Video verification is now available for Google Business Profiles – https://searchlabdigital.com/blog/video-verification-is-now-available-for-google-business-profiles/
Best Practices When Moving Your Business Location in GMB – https://whitespark.ca/blog/best-practices-when-moving-your-business-gmb-listing/
Google Promotes Pointy From Google In Business Profiles – https://www.seroundtable.com/pointy-from-google-promotion-32823.html?utm_source=tldrmarketing.com&utm_medium=referral
Colan Nielsen Google Promotes Pointy, Twitter – https://www.seroundtable.com/pointy-from-google-promotion-32823.html?utm_source=tldrmarketing.com&utm_medium=referral
Carrie’s Links:
Apple to Rival Square by Turning iPhones Into Payment Terminals – Bloomberg – https://www.bloomberg.com/news/articles/2022-01-27/apple-to-let-iphones-accept-credit-cards-without-extra-hardware?fbclid=IwAR34SkK-P-9-P0PvoIr_gA2lxeMfyl0qbAi7QT6JK6q0ccQ_SUj-bKmpQek
NJ Restaurant Threatened to Fire Workers Who Didn’t Get 5-Star Reviews – Business Insider – https://www.businessinsider.com/nj-restaurant-fire-workers-5-star-google-reviews-tio-edison-2022-1
GBP Edits currently pending review – Local Search Forum – https://localsearchforum.com/threads/all-gbp-edits-are-currently-pending-review.58636/
https://twitter.com/clairecarlile/status/1487069016258711552?s=20&t=dWf3BBXql7PKIIgTDv7Hcg – Claire Carlile – https://twitter.com/clairecarlile/status/1487069016258711552?s=20&t=dWf3BBXql7PKIIgTDv7Hcg
Don’t Just Set It and Forget It: A 10-point Guide to Monitoring Google Business Profile – BrightLocal – Claire Carlile, BrightLocal – https://www.brightlocal.com/learn/monitor-google-business-profile/
https://www.brightlocal.com/research/local-consumer-review-survey/ – BrightLocal – https://www.brightlocal.com/research/local-consumer-review-survey/