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Digital Marketing

LinkedIn Live Hub Stories Incorporated [Video]

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Dive into our library of LinkedIn Live conversations, where we discuss a variety of topics related to organizational storytelling.

Lauryn and Peter: FAQs about Working with Stories Inc.

Employee Storytelling for a Deskless Workforce with Bernadette and Jessica

Global Storytelling with Lauryn Sargent

Celebrating Inclusion and Diversity through Stories with Shannon Edwards

Organizational Storytelling with Jill Shabelman

How to Attract Tech Talent… even when you’re not a tech company with Bernadette Launi

Employee Storytelling for Internal Communications with Anna Lippe

Employer Branding Challenges in Government Contracting, Aerospace and Defense with Bernadette and Jessica

Creating Compelling Recruitment Marketing Content for Women Now with Christy Coluccio

DEI Storytelling for Black History Month and All Year Long with Melissa Jones

Categories
Digital Marketing

301: Ryan Berman on the Importance of Courageous Ideas 01/26 by Columbia Sports Management [Video]

Joe sits down with Ryan Berman, founder of Courageous, an agency that focuses on creative and courageous marketing. He shares how he got his start in advertising and what is was like to watch the industry change around him. He explains why he left New York for San Diego to become an entrepreneur and pursue his belief in courageous ideas. Berman explains why he fired himself from the first company he started and how that led to him writing his book, Return On Courage: A Business Playbook For Change. Berman shares his tips for bringing a more creative mindset to risk-averse companies and the overall importance of being courageous. He also discusses why he started his nonprofit called Sock Problems. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR). The show is produced by Matt Hornick ‘23 (@MNHornick), and Cindy Li ‘23 (@cindyliiiii), with Rashad Hyacenth ‘23 and Marco Vonderheide ‘23 managing social media efforts. Links: Website: https://ryanberman.com LinkedIn: https://www.linkedin.com/in/courageousideas/ Sock Problems: https://www.sockproblems.com