HONOLULU (Island News) — Celebrating Ice Cream Month plus, the social media star, “Boss Man,” from The Hawaiian Host Group were on Good Morning Hawaii, Sunday.
Stijn Spaas is Director of Corporate Brand Strategy for the Hawaiian Host Group and he shared how the “Boss Man,” campaign got started.
Stijn Spaas says, “We had the goal of getting 10k followers for the Hawaiian Host Group account for a while. …