MozCon 2013 – Carrie Gouldin – Using Metrics to Build Social Media Engagement [Video]

Between Edgerank, noise, and upcoming networks, social metics are daunting. Carrie will show you what makes interesting content, how to track links, read metrics, and keep your followers hungry for more. By testing and trying new things, she’s built up a 25-50% engagement rate for ThinkGeek’s Facebook and you can …

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