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Proving Your Worth: How to Measure the Success of Your Social Marketing [Video]

Categories
Social Media Marketing

Proving Your Worth: How to Measure the Success of Your Social Marketing

Wish you could tie your social media activities to measurable outcomes? Wondering what tools and techniques can help? Discover how to measure the success of your social media marketing activities.

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👁️‍🗨️ About Emeric Ernoult
– Website https://www.agorapulse.com
– Podcast https://www.agorapulse.com/social-media-roi-hotseat-podcast
– Free Training https://social.agorapulse.com/roi-for-sme
– Facebook https://www.facebook.com/Agorapulse
– Instagram https://www.instagram.com/agorapulse
– LinkedIn https://www.linkedin.com/in/ernoult
– LinkedIn https://www.linkedin.com/company/agorapulse
– TikTok https://www.tiktok.com/@agorapulse
– X https://x.com/agorapulse
– YouTube https://www.youtube.com/user/AgoraPulse4Facebook

🔗 Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/proving-your-worth-how-to-measure-the-success-of-your-social-marketing
– Connect with Michael Stelzner (@Stelzner) on Instagram https://www.instagram.com/stelzner/
– Connect with Michael Stelzner on X https://x.com/mike_stelzner

⏰ Timestamps
00:00 Intro
01:14 About Emeric Ernoult
06:40 Why Marketers Should Track Their Social Media Marketing Efforts
09:19 The Struggles of Measuring Social Media Marketing Success
13:22 How to Identify Trackable Elements in Your Social Media Marketing
20:05 How to Implement UTM Parameters for Granular Tracking
37:25 How to Leverage Google Tag Manager
38:51 How to Interpret and Report on Social Media Marketing Data

This episode of the Social Media Marketing Podcast is produced in partnership with Agorapulse.

#SocialMediaExaminer #SocialMediaMarketingPodcast #SocialMediaAnalytics

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