Categories
Marketing Platforms and CRM

Discover What DevOps Is & How It Relates to Salesforce [Video]

🔔Discover What DevOps Is & How It Relates to SalesforceMilitary Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.⭐ This session featured Special Guest Co-Hosts:🔹 Copado Panel- Ashley Dodge, Senior Director of Community- Russell Lott, Regional Vice President of Sales- Phil Barow, Regional Vice President of Sales- Alexander Snyder, Senior DevOps Engineer- Steve Kluth, Director of IT🔹 Brooks Johnson, Software Engineer & Senior Developer at Insulet Corporation📍 Session Topic: Exploring DevOps and Developer Career Paths 📍🔗 Chat Resource Links: https://bit.ly/3HrUEr4🔗 If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/MTOH_Survey📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)#salesforce #trailblazercommunity #trailblazers

Categories
Marketing Platforms and CRM

How to Create an Engaging Salesforce Brand [Video]

🔔 Want to learn How to Create an Engaging Brand in the Trailblazer Community?Military Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.Our Co-Hosts for this session were:⭐ Adam Best, Senior Program Architect at Salesforce⭐ Jordan Nelson, Senior Salesforce Administrator at Vercel 📍 Session Panel: How to Create an Engaging Brand in the Trailblazer Community🔗 Links and Resources from the Session https://bit.ly/2022-06-01🔗 If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/3LNFLkj🕔 Time-Stamps 🕔WELCOME00:00 Welcome00:21 Topic: How to Create an Engaging Brand in the Trailblazer Community00:40 Co-host Introductions: Adam Best and Jordan Nelson01:30 Jordan Nelson’s Trailblazer Journey04:46 Adam Best’s Trailblazer Journey06:56 Purpose of Military Trailblazer Office HoursQUESTIONS & INSIGHTS08:49 Question 1: What is personal branding? How do you define it?17:17 Question 2: Did you set out to launch your personal brand?27:27 Question 3: What are your thoughts on social media platforms? 31:31 Question 4: How did you launch into public speaking?35:35 Question 5: In general, are recruiters seeking generalists -or- specialists? Is it better to brand yourself in a role -or- platform?41:40 Question 6: What is your process? How do you plan? What is your timing and tool tips? How do you stay balanced?49:49 Question 7: How do you keep going? 00:58 Gratitude and closing📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)⏯ If you can’t make the live session, subscribe to my YouTube channel for access to all of the recorded sessions: https://lnkd.in/ea9B8_Ti#salesforce #trailblazercommunity #trailblazers

Categories
Digital Marketing for Professionals

What is a social media content strategy? (Digital marketing essentials) [Video]

After years of isolation, social media is an essential source of communication, not just for personal connection but professional services too. For many businesses though, built on interpersonal relationships and an old-school brick n mortar model, the wild wild west of social media can be a daunting feat. For Birk Creative CEO JinJa Birkenbeuel, she frames the hesitation as a missed opportunity for revenue and retention and is committed to help business owners strategize their social success. “Small business owners often have difficulty being the face of their brand. They’re so busy in the business that they don’t look up. But the most successful businesses are led by confident people who want to share what they know and can find the path to a personal conversation with their customers.” Your social media strategy is a blueprint for your business’s social channels, answering what, when, why and how your content lives. At Birk Creative, a social media strategy goes far deeper than hashtags and likes, it’s a detailed multi-channel plan that ensures every social-facing appearance of your business remains on brand and aligned with your brand DNA. It’s a blend of ideas, purpose and pathways to grow your business, expand your reach and achieve your goals. It can be a challenging road though, but Birk Creative strives to guide small businesses through scaling their social media, offering:• Social Media/Ad strategy• Social Media Marketing• Custom Content Creation• Visual Identity• Branding• Social Media Planning• Digital Campaigns• Digital Mindset Training• CopywritingOur passion for Small Business Social Strategy is so anchored in our values that Google tapped Birk Creative to be a collaborating architect of its Accelerate with Google Platform in 2015. Due to the positive impact of the program on small historically underserved businesses across the US, the program was acquired in 2017 by Grow With Google to become the Grow With Google Digital Coaches program. Through this expansive partnership, we helped build a national network of industry leaders to provide digital skills training and coaching to help Black and Latino-owned small businesses reach new customers, thrive online, and grow. As the internet’s go-to service destination and owner of YouTube and key performance analytics, the more Google savvy a business is, the stronger its social media reach will be. Through the GDC initiative, JinJa acts as the Illinois digital coach offering digital skills workshops, hands-on coaching on various topics like social media strategy, and more, creating space for like-minded entrepreneurs and local businesses to glean, gather and grow.—About Birk CreativeBirk Creative works with businesses as a plug-and-play brand strategy team or as a complement to existing creative and marketing capabilities. We deliver wraparound services across all advertising and marketing activities: visual identity, branding, brand messaging, custom content creation, podcast/video/radio production, social media marketing, employee thought leadership training and development, and digital advertising.Our in-house team and remote network include brand strategists, copywriters, social media marketers, podcast producers, book and publication publishers, graphic designers and web developers, illustrators, media buyers and a 10-person remote team.We are a Grow with Google Certified Partner and are Google Ads Certified.Stay in touch with us. We’d love to hear from you.Sign up for our mailing list at https://view.flodesk.com/pages/60662f4dc9533f4419aaa4baSubscribe to our podcast The Honest Field Guide https://podcasts.apple.com/us/podcast/the-honest-field-guide/id1406059045

Categories
Marketing Platforms and CRM

Learn What Branding is from Two Salesforce Thought Leaders [Video]

🔔Learn What Branding is from Two Salesforce Thought LeadersMilitary Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.Our co-hosts for this session were:⭐ Adam Best, Senior Program Architect at Salesforce⭐ Jordan Nelson, Senior Salesforce Administrator at Vercel 📍 Session Panel: How to Create an Engaging Brand in the Trailblazer Community🔗 Links and Resources from the Session https://bit.ly/2022-06-01Time-Stamps00:14 Insights from Jordan Nelson03:34 Insights from David Nava05:35 Insights from Adam Best🔗 If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/MTOH_Survey📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)#salesforce #personalbranding #trailblazers

Categories
Social Media Marketing

How Dentists Can Leverage Social Media Marketing to Promote Their Practice [Video]

In this episode of The Art of Dental Finance and Management podcast, Art meets with Dr. Ed Zuckerberg, founder of Painless Social Media, a social media marketing business that helps dentists promote their practice. Dr. Zuckerberg shares technology tips for dentists and the importance of social media marketing to:- Promote their practice- Attract new patients- Maintain and improve relationships with existing patients- Manage their online reputationFor more episodes, visit https://www.eidebailly.com/dental-cpa-podcast

Categories
Marketing Platforms and CRM

Motivations for Selling: Why to Consider a Role in Sales [Video]

🔔 Motivations for Selling: Why to Consider a Role in SalesMilitary Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.The Co-Host for this session was:⭐ Jimmy Maloney, Area Vice President of Sales at Salesforce🧭 We explored #SalesRoles in the #Salesforce ecosystem and much more.🔗 Links and Resources from the Session https://bit.ly/2022-05-25🔗 If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/MTOH_Survey📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)#salesforce #trailblazers #trailblazercommunity

Categories
Sales Funnel Software and Tools

Podcast S7E162: Angus Fletcher – Improving creativity through narrative and movement [Video]

In this episode of the Idea to Value podcast, we speak with Prof Angus Fletcher from Ohio State University. He describes himself as a “Story Scientist, and his team have been doing some interesting research into new ways of improving creativity and problem solving through narrative and storytelling.See the full episode at https://wp.me/p6pllj-1MJ#storytelling #podcast #creativity #ai #artificialintelligence #research #neuroscienceWe speak about the unique link between motor neurons and creativity, how to use movement to spark creativity, and how artificial intelligence may never be truly creative.Themes discussed in this episode:00:01:30 – What is narrative storytelling00:03:00 – How the motor regions of the brain are responsible for much of our logical intelligence00:04:30 – How this technique is different from divergent thinking pioneered in the 1950s00:07:00 – The longer people study, the less able they become at counterfactual thinking00:10:15 – Narrative and storytelling helps taking a specific single idea and expanding it in level of detail and logically into the future00:13:00 – The curse of knowledge and solving problems using the same techniques as always00:16:30 – The neuroscience of creativity in the brain’s motor regions, and how this is different from pattern-recognition networks like the visual system00:18:00 – What people believe is possible is usually related to their fears or hopes00:20:00 – Spontaneous movements may spark new ideas, and also get you out of your comfort zone00:22:00 – Artificial creativity like AlphaGo and GPT-3 are already better than humans at generating divergent iterations of ideas, but will never be creative as they cannot use logic to progress a narrative and understand meaningLinks mentioned in this episode:Angus Fletcher’s website: https://www.angusfletcher.co/Angus Fletcher on Linkedin: https://www.linkedin.com/in/angus-fletcher-99713617/Bonus:This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2* Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr* Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business?These are the tools I actually use to run my online businesses (and you can too):* The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides–checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above.Copyright https://www.ideatovalue.com

Categories
Marketing Platforms and CRM

Learn How to Build Your Network & Brand from a Salesforce MVP [Video]

🔔 Military Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.This session featured Special Guest Co-Host:⭐ Nana Gregg, Solution Architect at VFP Consulting📍 Session Topic: We explored how to build your Salesforce network and brand.🔗 Links and Resources from the Session https://bit.ly/31B43MU🔗 Participant Survey: If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/3LNFLkj📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)#salesforce #trailblazercommunity #trailblazers

Categories
Marketing Platforms and CRM

Learn How to Market Your Personal Brand from a Salesforce MVP [Video]

🔔 Military Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.This session featured Special Guest Co-Host:⭐ Nana Gregg, Solution Architect at VFP Consulting 📍 Session Topic: We explored how to define and market your personal brand in the Salesforce ecosystem.🔗 Links and Resources from the Session https://bit.ly/31B43MU🔗 Participant Survey: If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/3LNFLkj📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)#salesforce #trailblazercommunity #trailblazers

Categories
Marketing Platforms and CRM

To Niche or Not: Choosing a Salesforce Subvertical [Video]

🔔Learn To Niche or Not: Choosing a Salesforce SubverticalMilitary Trailblazer (Career/Branding) Office Hours is a live forum to gather with Military Trailblazers and Allies to discuss career paths within the Salesforce ecosystem, best practices for exam study, personal branding strategies, marketing yourself on social media, etc.This session features Special Guest Co-Host: ⭐ Brian Shea, Managing Partner at the Kravit Group 🔗 Links and Resources from the Session https://bit.ly/3PeMMxf🔗 Participant Survey: If you’ve enjoyed Office Hours, please take a moment and fill out this brief survey to help us improve the program. https://bit.ly/3LNFLkj📅 When: Wednesday, 5:00-6:00 PM EST 📅🌟 Where: https://lnkd.in/eyjt2F4 🌟(Select the Career/Branding focused session)#salesforce #trailblazercommunity #trailblazers