The SMS Marketing Metrics You Need to Measure [Video]

Tracking your SMS program performance helps you make informed decisions in the future. Additionally, having a handy list of the most important metrics that you should be monitoring can ensure you’re making the most of your marketing program overall.

In this video, you’ll learn:
What SMS key performance indicators (KPIs) are
What SMS success metrics you should be measuring
How often you should analyze your SMS metrics

Ready to jump in and start building your program? Keep these resources bookmarked to help you get started:

The SMS Marketing Metrics You Need to Measure Your Program’s Success
https://www.attentive.com/blog/sms-marketing-metrics

The Definitive Guide to Growing Your SMS Subscriber List (With Examples)
https://www.attentive.com/blog/how-to-grow-your-sms-subscriber-list

7 Ways to Increase Your SMS Conversion Rates
https://www.attentive.com/blog/how-to-improve-conversion-rates

Text Messages With Mobile Coupons Convert 4x Better. Here’s How to Send Them
https://www.attentive.com/blog/mobile-coupon-strategy-and-examples

Make sure to check out our Blog to stay up to date on all things marketing: https://www.attentive.com/blog