Using Data, Experience, And Intuition To Drive Your Decisions [Video]

In this episode of the Duct Tape Marketing Podcast, I interview Paul Magnone. Paul is Head of Global Strategic Alliances at Google where he is developing a growing ecosystem of partners that will unlock the next generation of business value via the cloud and related technologies. He’s also the co-author of — Decisions Over Decimals: Striking the Balance between Intuition and Information.

Key Takeaway:

Amid streams of data and countless meetings, we make hasty decisions, slow decisions, and often no decisions. Successful decision-makers are fierce interrogators. They square critical thinking with open-mindedness by blending information, intuition, and experience. In this episode, Paul Magnone joins me to talk about striking the balance between intuition and information.

Questions I ask Paul Magnone:

[1:21] Is “Decisions Over Decimals” a little bit of a play on like paralysis via analysis?
[2:16] Is there a person that can do what you’re calling quantitative intuition?
[5:09] Could you unpack the “I Wish I Knew” (IWIK) framework?
[9:38] You spend a lot of time talking about this idea of working backward and having the end in mind – do you find that that is kind of counterintuitive for people?
[10:45] How do you fight the bias to actually just use the numbers to validate what you’re already thinking as opposed to maybe steering you away from what you’re thinking?
[12:05] You spend a lot of time on the idea that you’re gonna get a better decision almost based on how much time you spend framing the problem – could you talk more in-depth about this idea?
[14:39] If someone spent so much time making a decision, does it make it harder to reverse it?
[15:34] If you were consulting with somebody and you were advising them on this process would you say that one benefit of this process or going through a process like this, would be that it helps eliminate some of the risks?
[17:18] Would you say that this process takes practice or is this something that you ought to actually use as a framework?
[18:33] Would you go as far as to say that quantitative intuition should almost be viewed as a culture?
[19:12] Where can people connect with you and get a copy of your book?

More About Paul Magnone:

– https://www.dodthebook.com/
– Connect with Paul on LinkedIn – https://www.linkedin.com/in/paulmagnone

This episode of the Duct Tape Marketing Podcast is brought to you by the Hubspot Podcast Network. https://www.hubspot.com/podcastnetwork