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What is Google Analytics? The Platform Explained (Including How it Works and What it Does) [Video]

What is Google Analytics? The Platform Explained (Including How it Works and What it Does)

There’s a lot going on with Google Analytics. In this video, we explain exactly what Google Analytics is, including:

– How Google Analytics works
– What Google Analytics does
– What is Universal Analytics and GA4, and how they compare
– How you can get started with Google Analytics

Root and Branch offers free digital marketing training and tips focused on Google Analytics, Google Ads, Google Tag Manager, and SEO.

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