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What’s New In Social Media Marketing Right Now? July 2024 [Video]

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Small Business Marketing

What’s New In Social Media Marketing Right Now? July 2024

Here’s what’s new in social media marketing right now, from Threads releasing their API to TikTok creating an Instagram rival called Whee.
Today’s episode is sponsored by Metricool. Download the full study on the Metricool blog from the link in the description and make sure to register for a FREE Metricool account today. Use Code LATASHA to try any Premium plan free for 30 days. https://metricool.com/social-media-study/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-social-media-study-ad-read_2024&utm_term=q2

0:00 – Instagram Close Friends update
1:51 – Automated creative variations for reels
3:14 – Political content limitations on Instagram
5:30 – Threads enters the fediverse
7:28 – Disappearing Threads updates
9:11 – Media tab on Threads
9:20 – Threads launches API
11:05 – 2024 Social Media Study by Metricool (ad)
12:12 – TikTok launches Instagram rival Whee
15:18 – TikTok officially challenges ban
16:27 – X removes likes tab
18:18 – X makes live streaming a premium feature
19:47 – Pinterest introduces social sharing
21:19 – YouTube testing chat topic sorting to live streams
22:29 – Snapchat rolls out new safety features
24:52 – NY Governor signs Safe for Kids Act
26:39 – Surgeon General’s warning label for social media?

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The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! https://courses.latashajames.com/courses/smmtoolbox

The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this self-paced course, you’ll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! https://courses.latashajames.com/courses/ajourneysocial

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