Why Email Is the Key to Maximizing Marketing ROI [MozCon 2017] Justine Jordan [Video]

If nailing the omnichannel experience (whatever that means!) is key to getting more traffic and converting more leads, what happens if we have our channel priorities out of order? Justine will show you how email— far from being an old-school afterthought—is core to hitting marketing goals, building lifetime value, and making customers happy.