You might not like this email trick, but… [Video]

This email marketing advice is 100% true, but … a little hard to swallow. You actually have to regularly kick people OFF your list. 🤯 If you don't regularly throw out the people who haven’t been opening up or clicking your emails, you run the risk of having your emails marked as spam and reducing the open rates of ALL the emails you send. To prevent this from happening, just remove those cold subscribers a few times per year at least, pretty much anyone who hasn't engaged in the last thirty to ninety days. This counterintuitive step ensures that you're sending emails to a list of engaged subscribers who are interested in what you have to say. This will help increase your open rates and clicks, leading to more successful email marketing campaigns. Remember, it's not personal, it's just good business. 😎 #EmailMarketing #smallbusiness #digitalmarketing #marketingautomation #emailcampaigns #emailstrategy #newslettermarketing #entrepreneurship …