Amazon: Prime Day 2024 was the biggest ever [Video]

NEW YORK — Amazon saw record sales for Prime Day this week as Prime members purchased more items than ever before, the company announced Thursday.

The Seattle e-commerce giant, which does not disclose how much it earns during the popular discount event, also said “millions” of customers joined Prime in the past three weeks to take advantage of the discount event, which ended right before midnight Pacific Standard Time on Thursday.

“Prime Day 2024 was a huge success thanks to the millions of Prime members globally who turned to Amazon for fantastic deals,” Doug Herrington, an Amazon executive who leads the company’s Prime and online shopping business, said in a statement included in the announcement.

Data from some third-party groups also indicated shoppers spent more this year during the two-day event.

Adobe Analytics, which tracks online sales, said consumers spent …