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Brands & YouTube Creators: Perfect Collaboration with BrandConnect [Video]

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Digital Marketing

In the evolving landscape of digital marketing, YouTube BrandConnect ‍ stands out as a pivotal platform, bridging the gap between brands and youtube creators. This interactive entertainment company, a subsidiary of Google as ​2016, facilitates influencer⁣ marketing campaigns that are both authentic and ‍measurable.

The power​ of Influencer Marketing on YouTube

YouTube BrandConnect, ‌formerly​ known as FameBit, provides a one-stop-shop for scalable and actionable branded content. The platform‍ empowers brands to tap into the influence of YouTube creators, fostering ​credibility and driving tangible results.

BrandConnect is⁤ a⁣ suite of tools designed to help brands connect with creators. In today’s ⁣creator-led ⁢entertainment habitat, consumer decisions are heavily influenced by YouTube creators. According to an ⁢Ipsos survey,online users are ⁣significantly more inclined to trust recommendations from YouTube creators compared to other social platforms. The survey indicates that surveyed online users are 98% more likely ​to trust YouTube⁤ creator ⁣recommendations vs.those on ⁣other social sites/apps (on average).

Leveraging BrandConnect for Campaign Success

Brands can utilize existing sponsored content in …

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