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Video Content Marketing

AI Writing Assistants EVERYWHERE: Pros and Cons [Video]

What are the implications of AI writings assistants everywhere? Grammerly Microsoft Copilot Hubspot Content Assistant Salesforce Google Docs/Gmail Notion Zoominfo and more Seems like every tool i'm using will have an AI writing assistant…so what does future hold if every app I use can help me write or writes for. it got me thinking of what are some pros and cons Pros Faster content creation – Whatever we need written, does it fast Improve Personalization – AI can generate content with context from information about the person, group you are writing to Accessibility – Can provide ideas and corrections for people with people with disabilities or language problems. Multi-lingual – Write for multiple languages which opens a lot of doors. Cons Lack of creativity – Get the AI to write it and could lose context or deep meaning of some written work Dependance – Overly dependant on a writing assistant to a point may not even review it, which scares me Security risks – What information you are putting in – LLM's trained on what you are putting in Bias – LLM's trained on the internet and everything that comes with it, and there is bias that we have to account for – can reinforce unfair stereotypes because of the content it was trained on

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Video Content Marketing

Digital Edge Facebook Live: 4 Solid Tips to Help Your Content Marketing Program [Video]

Digital Edge’s Co-Founder and Content Creator Share 4 Solid Tips to Help Your Content Marketing Program. Learn About 1. Content Audits2. Creating a Unique Experience3. Position & Distribution4. Measure & Redistribute Co-FounderA veteran in Destination and Hotel Sales and Marketing, Shirley utilizes her expertise to develop services that assists DMO’s in research, generating leads and […]