Code and Theory Named Ad Age B2B Agency of the Year | PR Newswire [Video]

The technology and creative network is recognized for its transformational work for Amazon Ads, Qualcomm, Thomson Reuters and Volvo Trucks

, /PRNewswire/ — Code and Theory, part of Stagwell (NASDAQ: STGW), has been named Ad Age’s inaugural Business-to-Business Agency of the Year. The only technology and creative network with a balance of 50% creative and 50% engineers, Code and Theory leads the charge in redefining B2B customer experiences, demystifying martech stacks and creating real-world AI applications that accelerate growth and generate long-term value for its B2B clients.

In the past year alone, Code and Theory delivered the following B2B solutions and impact:

• Revolutionized Amazon Ads from a platform tailored for enterprises into a powerful driver for small-business advertisers (driving +66% unaided awareness). See the award-winning work.
• Led Qualcomm’s industry pivot from B2B to B2D (developer), creating the largest developer ecosystem the world has ever seen (increasing website visits from developers by 540%. Explore the case study.
• Shaped Thomson Reuters’ first rebrand in …