As AI abounds, is it time to say goodbye to the role of the SEO marketer? Not quite, says Louis Evans of Tug: professionals able to adapt and innovate will remain in demand – and prosper.
Ah, the agonizing anticipation of SEO’s final obituary. There’s a lingering sadness across the world of marketing as we wait for the wistful fading of an industry that has defined digital visibility for over two decades. The doomsday articles and alarmist LinkedIn posts keep rolling in. In essence, they say the same thing – who needs SEO experts beyond 2024 when AI can magically discern the purpose of any website in mere seconds? No guru meddling required.
If we believe this panic-driven discourse, the need for carefully crafted keyword lists, meticulous content planning, and strategic link-building will slowly fade into the ether. So, why bother hiring algorithm alchemists to ensure your website content is …