Performance Max: 6 Mistakes That Will Kill Your Campaigns [Video]

Performance Max: 6 Mistakes That Will Kill Your Campaigns

Are you running Performance Max campaigns on Google Ads? Do you want to make the most out of your product feeds and ensure your advertising efforts are effective? If so, you’re in the right place. In this blog post, we’ll explore six common mistakes in Performance Max feeds that we’ve encountered at StubGroup, a top Premier Google Partner digital advertising agency. By learning about these mistakes, you can optimize your product feeds and enhance your Google Ads campaigns.

Mistake #1: Advertising Too Many Product Variants

One of the most common errors we come across is businesses advertising an overwhelming number of product variants in their feed. While this approach might make sense for some industries, like electronics where consumers search for specific cable lengths, it can be counterproductive for others. For instance, when selling clothing, customers often search for the type or …