ShopMy Launches ‘Opportunities’ To Revolutionize Creator Marketing with Guaranteed Social Mentions [Video]

“Briefless” Feature Champions Creators’ Authenticity and Monetization While Ensuring Brands Higher ROI and Streamlined Collaboration

BOSTON, July 16, 2024 /PRNewswire/ — Today, ShopMy unveils ShopMy Opportunities, a groundbreaking feature in creator collaboration that represents a paradigm shift in digital marketing, offering a direct alternative to paid social and search advertising. This new offering allows brands to provide fixed payments to creators for guaranteed authentic social mentions, while giving creators full creative control and guaranteed income. Opportunities joins ShopMy’s robust suite of brand-creator collaboration tools, including paid campaigns, affiliate marketing, and gifting, all backed by powerful data analytics and scalability.

Opportunities are shared and tracked in a fully automated manner and can be crafted and sent to creators in minutes. Brands then gain immediate access to their leaderboard, enabling them to monitor the performance of all participating creators. Beta testing, including brands like Chan Luu, Dr.Diamond Metacine, and SIMKHAI, has shown …