Sora AI: How It Works and the Impact of AI on Video Marketing

By , on 22 August 2024

Sora is an AI tool developed by OpenAI, the same company behind ChatGPT, for creating videos from text.

As of the publication of this article it is not yet available to the general public, as they’re still refining its results and ensuring its safety to prevent the generation of videos with hateful content or that convey prejudices or misinformation. Likewise, they want to ensure it does not accept inputs related to violent, sexual content, or images of other people.

However, it’s only a matter of time before Sora is released. So if you want to know what it’s capable of and be prepared for when it becomes available, keep reading as we reveal all the details of this incredible tool.

How Does Sora Work?

This AI tool for creating videos, developed by OpenAI, can generate up to one minute of content from text provided by users, maintaining both the indicated style and theme.

Additionally, …