What it takes to make Black Friday happen on a national scale, every day [Video]

South Africans love a bargain and as such, Black Friday has been well and truly embraced by the nation.

While sales are common place among retailers, it wasn’t until around 2015 that we started seeing talk of a Black Friday sale. Now, it’s odd when a retailer doesn’t host a major shopping event at the end of November. In fact, many retailers host sales throughout November with the biggest deals reserved for the end of the month.

In 2024, with the global economy still reeling from COVID-19-induced lockdowns and and folks counting every penny, all eyes are on Black Friday this year.

With all the hype surrounding the start of the festive shopping season, we sat down with Laurian Venter, director of OneDayOnly.

OneDayOnly is a stalwart in the local ecommerce sector have been in operation since 2010. Every day the website is wiped clean and a new set of deals is loaded up. It’s a mammoth operation but somehow OneDayOnly’s staffing complement of over 300 people gets it …