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Marketing Platforms and CRM

When PCs dont snooze, you lose [Video]

Companies are waking up to the fact that powering down systems after hours can reap significant cost and energy savings.

Credit: Shutterstock / Troyan

One of the more frustrating aspects of launching a new technology project at an organization, such as a new document management system or upgraded CRM software, is that the return on investment can be downright difficult to measure in clear, obvious monetary figures.

Therein lies the advantage of certain green projects: Beyond the environmental benefits, the ROI can be so immediate and evident, your CFO might just slap his or her forehead for not doing it sooner.

PC and monitor power management falls under that easy-to-measure, cost-saving, carbon-reducing, CFO-self-masochism-inducing category. The bottom line is, lots of organizations leave their PCs and monitors humming nights and weekends when no one is around to use them. Powering down those systems can result in as much as $45 in energy savings per PC …

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