YouTube Advertising: Is It Worth Your Time and Effort? [Video]

YouTube has become a video search engine many people have come to love, even those less tech-savvy. In fact, we spend a billion hours a day on YouTube, more than Netflix and Facebook video combined!

Yes, people love YouTube, but the major question remains for many businesses: is it a platform worth advertising on?

The answer is yes…in some cases.

With YouTube getting over 30 million visitors per day, there is no question YouTube is a powerful tool for branding and marketing. The catch is, it requires a lot of time and money on the advertisers part to make it effective. So, is it a good fit for everyone? Probably not.

While you can definitely find success on the video platform, in this article we will talk about whether or not this is the best advertising fit for your business and how you can market your videos successfully on the platform.

YouTube Advertising: The Basics

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