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Amul To Launch ‘Super Milk’ With 35 Grams Of Protein Per Glass; Details [Video]

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Ecommerce

Amul, India’s biggest milk product-producing cooperative, is reportedly preparing to launch its upcoming “super milk,” which contains an amazing 35 grams of protein per glass. It is expected to hit the market in a week. CNBC Awaz reported that Amul-toned milk typically contains around 3 grams of protein per 200 milliliters (ml), while the full cream variant has around 7 grams of protein, according to the nutrition information listed on the packaging.

Jayen Mehta, Amul MD, said that the product has the greatest level of protein of any Amul product and hence they are calling it “super milk.”

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The company has high-protein versions of lassi, buttermilk, milkshakes, and whey protein on its e-commerce site, each containing 15-20 grams of protein per serving. In addition to the high-protein milk, the company, which achieved an annual turnover …

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