Data validation, not set and other rows, and unexpected trends in Google Analytics reports [Video]

This video goes over some common issues you might encounter while looking at Google Analytics reports, and suggestions for how to troubleshoot or mitigate them. Topics include:
How do I validate my data? How do I make sure my data is working in Google Analytics?
What do “not set” and “other” mean in my reports?
How do I handle a data oscillations or unexpected data?

This video is the fifth in a series of videos all about reporting in Google Analytics. It’s the final one in the series kickoff this week, but stay tuned for more by subscribing and bookmarking this playlist:
https://www.youtube.com/playlist?list=PLI5YfMzCfRtYaxrIMoxx1OOufSS495xCR

And ask your questions in the comments for a chance to get answers in an upcoming video.

Follow along and view real data
in the Analytics demo account:
https://goo.gle/ga-demo

For more Google Analytics support and community,
Join the discord server (free!):
https://goo.gle/ga-discord

RESOURCES:

Confirm that you’re collecting data:
https://support.google.com/analytics/answer/9333790

What the value (not set) means in your reports:
https://support.google.com/analytics/answer/13504892

About the (other) row:
https://support.google.com/analytics/answer/13331684

About anomaly detection:
https://support.google.com/analytics/answer/9517187

Watch another troubleshooting tutorial:
https://www.youtube.com/watch?v=CoTjKbzNBiw&list=PLI5YfMzCfRtZ4bHJJDl_IJejxMwZFiBwz&index=10

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Learn more in our free Analytics Academy courses on Skillshop:
https://goo.gle/ga-courses

Or preview just the course videos here:
https://goo.gle/AnalyticsAcademy-YT