How to connect Hubspot to Looker Studio [Video]

Learn how to connect your HubSpot marketing, sales, and CRM data to Google Looker Studio (formerly Data Studio). Create custom dashboards combining HubSpot metrics with other data sources using the Porter Metrics connector.

✅ How to connect Hubspot to Looker Studio through Porter Metrics’ automatic integration or manually.

✅ How to authorize the necessary permissions from Looker Studio, Porter Metrics, and Hubspot to enable the connection.

✅How to explore and use the available metrics, dimensions, and reports from Hubspot in Looker Studio once the connection is set up.

What you’ll learn:
00:00 – Intro: Visualize HubSpot data in customizable Data Studio dashboards
00:43 – Quickest way to get pre-built HubSpot template using Porter Metrics
01:00 – Starting from scratch – Adding HubSpot data source in Data Studio
01:40 – Choosing the Porter Metrics HubSpot connector
02:18 – Authorizing the Porter Metrics connector to access your HubSpot account
03:00 – Granting access permissions for HubSpot data in the connector
05:08 – Customizing reports – changing visuals, metrics, fields
05:44 – Editing the HubSpot data source connection if needed
06:05 – Adding/reconnecting other HubSpot accounts
06:25 – Tips for fixing visualization errors in Data Studio

📊 If you want to see the templates we have for connecting your data, click here: https://portermetrics.com/en/report-templates/hubspot/

The written tutorial of this article: https://portermetrics.com/en/tutorial/looker-studio/connect-hubspot/

➡️ What is Porter Metrics?
Porter Metrics is a tool that allows you to create no-code marketing reports for marketing teams and agencies. It helps centralize and visualize your marketing data in Looker Studio and Google Sheets, without needing code or difficult setups.

The platform connects directly to your marketing accounts and lets you organize and visualize your data however you want.

➡️ If you want to keep learning about Looker Studio, visit: https://portermetrics.com/en/tutorial/looker-studio/
Check out all the integrations: https://portermetrics.com/en/connectors/looker-studio/