My SIMPLE process for writing short-form video scripts.

Read to the end for a bonus tip 😜👇⁠
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1️⃣ Figure Out The HOOK First⁠
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Without a good hook, nothing else matters. Period. ⁠
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Ask yourself: what would make a person want to stop and watch this video?⁠
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This should involve some research! Don’t just guess (“I think people might like this…”) ⁠
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Get online and see what kinds of headlines & hooks are getting high engagement online.⁠
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Brainstorm ways you can piggyback on those concepts with your content. ⁠
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2️⃣ Deliver Value QUICK⁠
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Keep the first 3 seconds juicyyyyy 💦 ⁠
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No intro or lengthy explanation is needed… ⁠
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Get straight to the point and give the people what they want (or they’ll keep scrolling). ⁠
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3️⃣ Write An Outline (NOT A SCRIPT)⁠
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Plot twist lol 😆 I don’t actually recommend you write a word-for-word script for short-form videos. ⁠
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While I DO think it’s a good idea for long-form videos, we need to remember that short-form video is very different…⁠
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The whole point of short-form video is to give your audience small, bite-sized clips of value & personality. ⁠
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So that they feel connected to you and want to consume more of your content. ⁠
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It’s really hard to create that sense of intimacy and connection if you’re reading verbatim from a script 🤖 🚫 ⁠
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Instead, I recommend that you map out a few main talking points. ⁠
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And use that to prevent you from getting off-topic or rambling. ⁠
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BONUS TIP 👉 don’t try to cram too much into one video. ⁠
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The best short-form videos are SHORT (like 30 seconds or less 👀).⁠
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So if you have a whole bunch of information to share, think about how you can split that info up into separate videos with their own hooks. ⁠
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DROP ME SOME 🔥🔥🔥 IF THIS WAS HELPFUL 👇⁠
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Want more on writing hooks and creating videos? Comment below and let me know what you need help with! ⏬