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SEO for Travel Websites Essentials [Video]

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Digital Marketing

In March 2024, Google announced a core update aimed at improving the quality of search results that has had a big impact on SEO for travel websites. The update prioritizes content that genuinely benefits and engages readers and moves away from SEO tactics that focus solely on search engine rankings.

This change has affected many travel websites but also revealed a surprising fact  — small, niche travel blogs that emphasize creating authentic, user-centered content are unaffected. These sites have managed to stay visible and relevant in search results.

In this article, we’ll explore essential SEO strategies for travel websites adapting to Google’s new standards to ensure you continue to reach your audience effectively.

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