Sexy Colonel Sanders; Digital Avatars for Hire; How to Creatively Use Slack: Friday’s First Things First [Video]

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A Brief History of Sexy Colonel Sanders

This is the marketing story you didn’t know you needed until now. We found five different times when KFC turned Colonel Sanders into a beefcake. KFC made him the main character in a romance novel and once recreated him as a virtual influencer. Most recently, KFC lovers could try to woo him in a dating simulator. It’s weird. It’s wonderful.

“We’d argue that Colonel Sanders has always been sexy,” Andrea Zahumensky, CMO of KFC U.S., tells Adweek.

Right.

Read more: Editor David Griner explores the reinvention of the traditionally wholesome mascot.

This Agency Negotiates Contracts for Cartoon Avatars of Celebrities

Your company is launching a new product and you’ve decided at the last moment that you want …