Strategic growth: commercetools surges towards IPO [Video]

Recently, commercetools GmbH achieved significant momentum, setting the company up for ongoing success and continuous innovative developments in the e-commerce market.

This news highlights the value consumers find in commercetools as it gains market share over its competition, helping pave the way to Initial Public Offerings and even more considerable strategic growth.

“That tightening of the belt I actually think is good for business; I think it’s a smart thing to do, and you move from that growth at all costs to efficient growth and smart growth,” said Dan Murphy (pictured), chief financial officer of commercetools. “Commercetools has been able to continue to invest in our growth and continue to drive strong growth in ’23, and we expect the same as we go into ’24.”

Murphy spoke with theCUBE’s Rebecca Knight and Shelly Kramer at the commercetools Elevate event, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed how 2023 was a standout year for commercetools, the future of the evolving CFO …